Wild Magic
client: Oh Mag UK | date: 2021 | service: editorial illustration
Why have people been drawn to witchcraft recently? Is it about a desire to work with nature, the need to reconnect mindfully with ourselves in an age of Zoom fatigue, or a way of taking control in our lives when everything seems so uncertain?
I wanted to keep the illustrations on the fence between normal and magic worlds — to avoid the traditional witchy feel and show a more contemporary relationship to ritual and magic.